Life insurance agents usually work as commission agents. Their earnings depend on the average value of the premiums. The more premium they collect the more income they make. Therefore, life insurance agents always intend to sell more policies and to do so they must try to continuously endorse their products and find good quality genuine life leads who are seriously interested or in need of buying life insurance. This is the basic part of a life insurance business that should be conducted on a daily basis. Closing a big life insurance deal may take many weeks or even many months, so unless life agents emphasize on closing smaller deals and that too on a regular basis, it would be difficult for them to succeed, rather survive in this highly competitive insurance market.
To thrive in insurance industry, most life insurance agents, nowadays, buy quality leads and also generate leads through local marketing and referrals as well. Here are some effective techniques using which life agents can generate productive life insurance leads and get success in their business. Being a life insurance agent, you can surely observe these tips to become a successful life insurance agent.
1. Request referrals – At the outset, you may ask your existing clients for referrals. This is a wonderful option for getting quality leads. Ask your existing customers whether or not they know people who may require ‘free life insurance review”. If the customers are satisfied with your services and products, they are very likely to provide you referrals. They can act as the best advocates for the products and services you sell.
2. Arrange local seminars – You may arrange seminars in a hotel or senior center in your community. Don’t forget to maintain a guest register. Most life insurance providers sponsor such seminars to help their agents get community exposure. Such seminars undoubtedly help agents get recognition.
3. Become an insurance writer – Write insurance related articles and publish them in local publications. Keep the topics related to current insurance news and issues. You must use your by-line along with link to your agency website and email id to let people know you as an insurance agent and thus contact you if needed.
4. Network with people from finance industry – To get productive life insurance leads, you must network with people like tax advisors, financial planners, estate planning attorneys and stock exchange brokers. These people often have a better and comprehensive financial picture of the clients and thus they can be very good options for creating a win-win relationship.
5. Make yourself knowledgeable – You should study a lot to know more about the new as well as existing insurance products that can open up better sales opportunities. Also build up personal rapport with your clients and understand their needs. Like, you may have sold a life insurance policy to a client, but he may also need a LTC policy.
6. Buy life leads – There are a number of lead generation companies in the market. Some of them also have online presence. Most of these companies sell pre-qualified and productive life leads with good potential. You can sign up with any of these companies if your budget permits and other criteria match.
These are just six of the most effective techniques for generating productive life insurance leads. Start with them and gradually try with others.
To thrive in insurance industry, most life insurance agents, nowadays, buy quality leads and also generate leads through local marketing and referrals as well. Here are some effective techniques using which life agents can generate productive life insurance leads and get success in their business. Being a life insurance agent, you can surely observe these tips to become a successful life insurance agent.
1. Request referrals – At the outset, you may ask your existing clients for referrals. This is a wonderful option for getting quality leads. Ask your existing customers whether or not they know people who may require ‘free life insurance review”. If the customers are satisfied with your services and products, they are very likely to provide you referrals. They can act as the best advocates for the products and services you sell.
2. Arrange local seminars – You may arrange seminars in a hotel or senior center in your community. Don’t forget to maintain a guest register. Most life insurance providers sponsor such seminars to help their agents get community exposure. Such seminars undoubtedly help agents get recognition.
3. Become an insurance writer – Write insurance related articles and publish them in local publications. Keep the topics related to current insurance news and issues. You must use your by-line along with link to your agency website and email id to let people know you as an insurance agent and thus contact you if needed.
4. Network with people from finance industry – To get productive life insurance leads, you must network with people like tax advisors, financial planners, estate planning attorneys and stock exchange brokers. These people often have a better and comprehensive financial picture of the clients and thus they can be very good options for creating a win-win relationship.
5. Make yourself knowledgeable – You should study a lot to know more about the new as well as existing insurance products that can open up better sales opportunities. Also build up personal rapport with your clients and understand their needs. Like, you may have sold a life insurance policy to a client, but he may also need a LTC policy.
6. Buy life leads – There are a number of lead generation companies in the market. Some of them also have online presence. Most of these companies sell pre-qualified and productive life leads with good potential. You can sign up with any of these companies if your budget permits and other criteria match.
These are just six of the most effective techniques for generating productive life insurance leads. Start with them and gradually try with others.
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